Heineken Alcohol-Free Beers

Heineken is the Amsterdam brewer that calls itself the world’s No. 2, with more than 340 beer and cider brands. Its alcohol-free beer, Heineken 0.0, launched in 2017, and Heineken calls it the No. 1 non-alcoholic beer brand in the world. Since April 2026 there have been two flavoured versions in the UK too.

Who are Heineken?

Gerard Adriaan Heineken bought De Hooiberg, an Amsterdam brewery, in 1864, and reorganised it as the Heineken company in 1873. By 1886 its laboratory was cultivating the yeast strain later called A-yeast, which Heineken still uses, including in Heineken 0.0. Today Heineken N.V. says it’s the world’s No. 2 brewer and No. 1 in Europe, with more than 87,000 employees and more than 340 beer and cider brands.

The Heineken family controls it: the family holding company, L’Arche Green, owns just over half of Heineken Holding, which owns just over half of Heineken N.V. It’s one of the biggest brewing groups in the world, so we don’t show it as independent. In the UK, Heineken UK brews in Manchester and Tadcaster, owns Beavertown, and sells Birra Moretti, Amstel and Desperados as well as Heineken.

How Heineken 0.0 is made

Heineken says it brewed Heineken 0.0 from scratch, rather than taking the alcohol out of regular Heineken. It’s brewed twice with the same ingredients as Heineken Original, A-yeast included; the alcohol is removed by vacuum distillation, and natural flavourings are blended in afterwards. The UK label lists water, malted barley, hop extract and natural flavourings, and says the beer contains less than 0.05% ABV; Heineken’s own site gives a maximum of 0.03%. We used to say it was brewed at full strength first; Heineken doesn’t say so.

Heineken 0.0 in the UK

Heineken 0.0 went on sale in the Netherlands in March 2017, Heineken launched it internationally that May at the Spanish Grand Prix, and it reached the UK the same year. Heineken now says it’s sold in 110 markets. In the UK, Heineken UK says it’s the largest alcohol-free lager by sales, worth £68.7 million in the year to February 2026, according to CGA and Nielsen figures.

It went on draught in 2019 through Heineken’s countertop Blade system, and on proper taps from 2022. Heineken UK said in April 2025 that it was on tap in 1,000 pubs, more than any other 0.0% beer, and in about one in three UK pubs on tap or in bottles; by November 2025 it was on draught in about 1,700, with 600 to 700 more serving it through Blade. We used to call it the most widely available alcohol-free beer in the world; we found no source for that, so we give Heineken’s own figures instead.

The flavoured Heineken 0.0s

In April 2026 Heineken UK launched Lemon & Elderflower and Nectarine & Juniper, the first flavoured Heineken 0.0s in the UK. Lemon & Elderflower is at Tesco and Morrisons, with 19 kcal per 100ml; Heineken UK called Nectarine & Juniper a Tesco exclusive in Great Britain. In Northern Ireland, both flavours have been sold in off-licences and other shops since July 2026, through United Wines, part of Heineken Ireland. Tesco’s listing for Nectarine & Juniper repeats the Lemon & Elderflower nutrition panel and ingredients word for word, so we haven’t used those figures. Neither flavour is at Dry Drinker or Wise Bartender, and we haven’t scored them yet.

The Heineken beers in our directory

Checked October 2026. Scores are Unhopped ratings out of 10.

Where to buy Heineken 0.0

Most big supermarkets sell it. On 28 October 2026 Waitrose had six 330ml cans for £4.50 on offer, Ocado £4.75, and Tesco, Sainsbury’s and Morrisons £5; Morrisons had twelve bottles for £10, the cheapest twelve we found. Online, Dry Drinker had cases of 330ml bottles from £12.69 for six, and Wise Bartender listed single bottles at £1.70; those are affiliate links. For our verdict, read the Heineken 0.0 review, or see how it compares in Lucky Saint vs Heineken 0.0.

Facts checked against heineken.com, theheinekencompany.com, Heineken Holding’s 2025 annual report, Heineken UK’s press releases, Companies House, the trade press, Barnivore, Tesco, Sainsbury’s, Morrisons, Waitrose, Ocado, Dry Drinker and Wise Bartender, October 2026.