Jupiler Alcohol-Free Beers

Jupiler is the highest-selling beer in Belgium, with around 40 percent share by volume, according to Wikipedia, and it’s brewed in Jupille-sur-Meuse, a neighbourhood of Liège, by AB InBev. Jupiler 0.0, its alcohol-free beer, took over from the 0.5% Jupiler NA at the end of 2016.

Who makes Jupiler?

“Anheuser–Busch InBev brews Jupiler,” Wikipedia says, and Test-Achats gives the brand as “Jupiler (Anheuser-Busch InBev NV)”. The Dutch supermarket Albert Heijn names the supplier of Jupiler 0.0 as INBEV BELGIUM, of Brussels, and AB InBev lists Jupiler among its brands. So Jupiler isn’t independent.

It’s brewed at the Piedboeuf brewery in the Jupille-sur-Meuse neighbourhood of Liège, according to Wikipedia. The brand’s own site says only that “A local brew grew into a countrywide favourite.”, with no dates in the text we read. According to Wikipedia, the first Jupiler was Jupiler Urtyp, in 1950, and Jupiler 5 followed in 1966. A Dutch shop, alcoholvrijbierhuis.nl, says the brewery was founded in 1853, which we couldn’t confirm, and we didn’t find a source that says where the name comes from.

What Jupiler brews

The standard Jupiler is 5.2%, according to Wikipedia, and we found no output or staff figures for the brand. The brand’s site also lists Jupiler Blue, at “4.0% ABV”, made by “a filtration process at -1°C”. We found no awards for Jupiler 0.0.

Jupiler’s alcohol-free beer

“Jupiler 0.0% launched at the end of 2016 as the successor to Jupiler N.A.,” Wikipedia says. In 2017 the paper DH reported that the 0.5% Jupiler NA had been replaced by the 0.0% since the previous December. AB InBev’s spokesperson Korneel Waarlop told the paper that by the end of May it would have sold as much Jupiler 0.0 in five months as Jupiler NA in the whole of 2016. DH put the whole Belgian no-alcohol segment at a little over 100,000 hectolitres, with AB InBev’s share rising to 83.5%.

In November 2016, before the switch, the consumer group foodwatch included Jupiler’s alcohol-free beer in its nominations for the Gouden Windei, its award for the most misleading product, Radar reported; the article gave no reason. That was the earlier alcohol-free Jupiler, not necessarily the 0.0.

Jupiler 0.0 is 0.0%, Albert Heijn’s listing says, and Test-Achats and Alcohol Change UK agree. Albert Heijn’s listing is for 25cl bottles, and Dry Drinker sells 250ml bottles. The labels differ on what’s in it: Albert Heijn lists water, barley malt, hops, natural flavourings, hop extract and carbon dioxide; Test-Achats’ listing adds maize and sugar, and free-beer.co.uk’s reading of a can lists corn and sugar too.

Albert Heijn and Test-Achats give 18 kcal per 100ml, about 45 kcal per 25cl bottle (our sum), but Alcohol Change UK and free-beer.co.uk give 35 kcal per 100ml, so the figures differ by source. free-beer.co.uk says it’s brewed as a full-strength beer and then has its alcohol removed by reverse osmosis, citing the producer; we didn’t find that on a brewer’s page we could read.

Dry Drinker describes it as “Pale golden with crisp malt, floral hop aroma and refreshing finish”. Alcohol Change UK scored it 5 out of 5, finding “a nice, rounded flavour and a hint of herbs”, while free-beer.co.uk’s reviewer called it “The best non-alcoholic beer from AB InBev so far, but other AF lagers are far superior and nowhere near as sweet.”

How Jupiler 0.0 compares

Alcohol-free lagers from Belgian brands in our directory. Calories per 100ml as in our calorie calculator; checked 1 November 2026. Scores are Unhopped ratings out of 10.

The Jupiler beer in our directory

Checked 1 November 2026. Scores are Unhopped ratings out of 10.

Where to buy Jupiler

On 1 November 2026 Dry Drinker had Jupiler 0.0 at £12.66 for six bottles, and Wise Bartender had single bottles at £2.00; those are affiliate links. For more, see our guide to the best Belgian alcohol-free beer.

Facts checked against Wikipedia, the Jupiler and AB InBev websites, DH, Radar (AVROTROS), Test-Achats, Albert Heijn, alcoholvrijbierhuis.nl, Alcohol Change UK, free-beer.co.uk, Dry Drinker and Wise Bartender, 1 November 2026.