Impossibrew Alcohol-Free Beers

Impossibrew is a London-based brand of 0.5% beers, founded by Mark Wong, who still holds more than half of it. It sells mainly through its own shop, in boxes of 440ml cans: two core beers and a run of limited editions.

Who are Impossibrew?

Mark Wong started Impossibrew while a student at Durham University, the press reported; the company was registered in November 2020 as Impossibrew Limited, and renamed A1CO Ltd in 2024. Impossibrew says it was founded in 2021, and it’s now based in London. Wong holds more than half the shares, Companies House says, so we show it as independent.

He took the business on BBC One’s Dragons’ Den in January 2022, asking for £45,000 for 10%; none of the Dragons invested. It later raised money from angel investors and in three crowdfunding rounds, the last two on Crowdcube, most recently £725,631 from 784 investors in June 2026, Grocery Gazette reported, which also put its revenue at £3.57 million in its 2025 financial year. We used to say Dragons’ Den brought it investment, and that it had sold more than four million cans; the largest figure we found is over a million cans in a year, reported in June 2026.

What’s in the beers

Alongside water, malt, hops and yeast, Impossibrew’s beers contain what it calls a Social Blend: for Enhanced Lager, soluble plant fibre, L-theanine, magnesium citrate, ashwagandha root extract, citrus extract and vitamin B1, at 375mg per 100ml. Impossibrew sells its beers on what it says the blend does; we list the ingredients as it gives them and leave those claims to Impossibrew.

Impossibrew says its “cryogenic fermentation process” means no alcohol is ever removed from its beers, though its FAQ also says 0.5% beer is officially classed as dealcoholised. It doesn’t say where they’re brewed; Dry Drinker says in the UK. It says the lager, Golden Ale and Peach Berry Sour are gluten-free, at under 20ppm, and that most of its beers are vegan; Triple Hopped IPA contains lactose.

Impossibrew’s beers

The core range is Enhanced Lager (17 kcal per 100ml) and Enhanced Hazy Pale (16 kcal). On 28 October 2026 Impossibrew also had three limited editions on sale: Triple Hopped IPA, with mango and lactose; Golden Ale, added in September 2026; and Peach Berry Sour, added in October. Earlier limited editions, including BRUT IPA, Cask Reserve Amber, Rhubarb Weiss and Sicilian Lemon & Apricot Lager, had sold out. We haven’t scored any Impossibrew beer yet; the 8.2 this page used to show didn’t match any rating of ours, and the “Premium Lager 0.0%” in our beer finder doesn’t exist.

The Impossibrew beers in our directory

Checked October 2026. Scores are Unhopped ratings out of 10.

Where to buy Impossibrew

Impossibrew’s own shop had Enhanced Lager and Enhanced Hazy Pale at £30 for ten 440ml cans, £55 for 20 or £100 for 40 on 28 October 2026, with 15% off on subscription, and the limited editions at £34 for ten. Dry Drinker and Wise Bartender list the core beers, but both were sold out (affiliate links). Ocado has listed the core beers since January 2026, the trade press reported; we couldn’t check its stock, and we didn’t find Impossibrew at Tesco or Sainsbury’s.

Facts checked against Impossibrew’s shop and FAQ, Companies House, the BBC, Grocery Gazette, Beer Guild, Food Manufacture, Beer Today, Dry Drinker and Wise Bartender, October 2026.