DEYA Alcohol-Free Beers

One DEYA beer in our directory: Eye For Symmetry, a 0.5% IPA DEYA calls low alcohol. We haven’t scored it yet.

NA Beer

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Not yet rated

DEYA is the independent Cheltenham brewery Theo Freyne set up in 2015 and started brewing in 2016, known for hoppy, juicy beers. Its one low-alcohol beer is Eye For Symmetry, a 0.5% IPA in 500ml cans, which has been in its core range since September 2025.

DEYA at a glance

Founded: By Theo Freyne: the company was registered in February 2015, and brewing began in 2016
Owner: Theo Freyne holds more than half, Companies House shows; independent
Brewery: Lansdown Industrial Estate, Cheltenham
Low-alcohol: Eye For Symmetry, a 0.5% IPA, in 500ml cans
Where to buy: DEYA’s own shop

Who are DEYA?

Theo Freyne registered the company, first as Freyne Brewing Co, in February 2015, bought a 10-barrel brewing kit later that year and started brewing in Cheltenham in 2016, CAMRA’s Cheltenham branch reported at the time. DEYA describes itself as “an independent brewery based in Cheltenham”, specialising in “fresh, juicy, hoppy beers”. Freyne still holds more than half of the company, Companies House shows.

Its best-known beers are full-strength: Steady Rolling Man, for example, is a 5.2% pale ale. We used to call it a session IPA; DEYA calls it a pale ale.

DEYA’s low-alcohol beer

Eye For Symmetry is a 0.5% IPA that DEYA calls “Low Alc”, not alcohol-free. It’s been on DEYA’s shop since September 2025, it’s part of the core range, and it comes in singles, six-packs and 24-packs. DEYA gives it “a heavy dry hop of Mosaic BBC, Mosaic Cryo, Mosaic Hyperboost, El Dorado BBC”, Motueka (whole and as SubZero Hop Kief) and Nelson Sauvin (as SubZero Hop Kief), and its only tasting note is “Heady, DEYA juice, in low alc form!”

It contains barley, wheat and oats. DEYA doesn’t publish calories, vegan status or how the beer is made, and we haven’t scored it yet. We used to describe DEYA’s alcohol-free beers as occasional, limited releases and collaborations; there’s just this one, and it’s a regular.

The DEYA beer in our directory

Beer	Style	ABV	Per 100ml	Unhopped score	UK status
Eye For Symmetry	IPA, in DEYA’s house style (we file it with our hazy IPAs)	0.5%	Not published	Not yet rated	In stock at DEYA’s own shop

Strength as DEYA gives it. Checked October 2026. Scores are Unhopped ratings out of 10.

Where to buy Eye For Symmetry

DEYA’s own shop had single 500ml cans at £3.90 on 28 October 2026, six for £21.06 (down from £23.40) and 24 for £84.24. Dry Drinker, Wise Bartender and Sainsbury’s don’t sell it. For more, see the best alcohol-free hazy IPAs.

Facts checked against DEYA’s website and shop, Companies House, CAMRA Cheltenham, Good Beer Hunting, Dry Drinker and Wise Bartender, October 2026.

Full Range

DEYA Beers in Our Directory

Hazy IPA

DEYA Eye For Symmetry IPA

DEYA · UK

0.5% ABV—

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Frequently asked questions

Does DEYA make alcohol-free beer?

Not at 0.05% or below. Its one low-alcohol beer is Eye For Symmetry, a 0.5% IPA, which DEYA calls “Low Alc”. UK government guidance, which is voluntary, reserves ‘alcohol-free’ for 0.05% or below, though many 0.5% beers are sold as alcohol-free. More in our 0.0% vs 0.5% guide.

Is DEYA independent?

Yes. Theo Freyne, who founded it, holds more than half of the company, Companies House shows, and DEYA calls itself “an independent brewery based in Cheltenham”.

Is Eye For Symmetry gluten-free?

No. DEYA lists barley, wheat and oats as allergens. It doesn’t publish calories or say whether the beer is vegan.

Where can I buy DEYA Eye For Symmetry?

From DEYA’s own shop, which had single 500ml cans at £3.90, six for £21.06 and 24 for £84.24 on 28 October 2026. Dry Drinker, Wise Bartender and Sainsbury’s don’t sell it.